Thursday 4 June 2015

Page Title Pixel Meter - Google not counts characters but pixels of a page title

The maximum width of a page title is between 466 and 496 pixels! (not by characters)
Since Google determines all by itself what to show as page title on a SERP, you better make sure that your expanded page title is relevant to the content.
E.g. filling a page title with 121 “|” characters won’t work – Google will replace your page title on the SERP.

Pixel width makes total sense for the search engines to use for their SERPs, but does make it harder for webmasters and SEOs to have control over their search snippets which is genuinely frustrating. Hence, best practice is really important here, ensure your key phrases are at the beginning of titles in particular to increase the likelihood they will be visible.

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